Saturday, 22 August 2015

MahaMandi Experience & Learnings

The big event MahaMandi.. The long waiting one.. With presence of celebrities!! And participation of various colleges across Mumbai. A lifetime experience.

The day started with ‘Not at all’ from a lady when we asked her if we can have two minutes to talk with her. And we thought that day would be full of challenges. Mind was full of thoughts like, whether we would be able to sell all the products?? Whether people will respond to us??

It was Juhu chowpaty, one of the famous weekend destinations of Mumbai people.

And the first smile that came to our faces when we sold two products to the lady enjoying with her family on beach. That was a wonderful feeling, the feeling that gave us confidence that ‘Yes! We can do this!’

The very good thing that we observed was that most of the people had the time to listen to us, may be the brand Nitie has that power, may be the way we interacted with  them had some decency, may be they found it worth to think about their child’s future, may be they were curious to see attractive products from Navnirmiti, the reasons were innumerable. But yes we were able to grab the attention of people who were present at Juhu Beach to enjoy their weekend. And that gives a big smile on our face.

Some memorable moments of the day!!

We came across with people who bought the products immediately after we told them what the product is, fortunately that was our first customer. There were people to whom we had to show whole demo and then they were convinced to buy product. We met one Ambulance caretaker, we saw a feeling in his eyes that his son should learn through better means that he couldn’t, that was the foremost thing that any father would want their child to do. We were proud to have one of our customer as few members of NDRF(National Defense Response Force) which were simultaneously doing job of being alert for any natural disaster that may happen on beach.

There were few people who approached us with curiosity and they ended up buying more than one product. Few people didn’t find it fruitful to say no to such noble cause in spite of not being so interested about our product.

There was a professor who was already working for an NGO and wanted our suggestion about the most appropriate product which would be more beneficial for his grandson.

The biggest achievement for us is the confidence, that we can convince people the importance of things. And also entrepreneurship skills about pitching unknown people with new products.

One of the important learning about selling was cheaper products could be sold easily when they are presented to customers after costlier products.
For e.g. We presented Rs. 250 product to customer which they refused to buy due to higher cost for them and then we were ready with a cheaper product of Rs 50 which they could not refused to buy as the new price was reduced by 80% to previous price. And we can avoid selling cheaper products in the beginning so that they can be later sold easily.


Right product for right customer:

Presenting right product for right customer came out as one of the significant learning! We had few products like Rangometry and Tangram which were more suitable for children of nursery going age and there was a product ‘Number balance’ which suitable for 1st-2nd standard students. We were right most of the times in identifying a customer according to our product.

The most exiting moment of the day : The moment when first customer said that YES I want to buy this product.

Overall feeling


Overall it was a great experience, great learning and lifetime memory. I am proud to be NITIean and blessed to have Dr. Mandi as our faculty. 

2 comments:

  1. Nice experience.good work.keep it up.:-)

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  2. I must say This is an Innovative approach to digest the concept both theoretically and practically as well. Its an interesting and eye catching activity.

    ReplyDelete